fcb.co.nzFCB New Zealand
Formerly: DraftFCB New Zealand
- Kind
- Creative generalist
- Parent
- Omnicom (formerly IPG)
- Country
- NZ
- Website
- https://fcb.co.nz
- Clients
- New Zealand Ministry of Health · Health Promotion Agency (Te Hiringa Hauora)
Campaigns (2)
| Campaign | Client | Year | Topic | Role |
|---|---|---|---|---|
| Say Yeah, Nah lead Snippet only (StopPress 403 to fetch and browser): 'DraftFCB says yeah nah to booze', HPA campaign giving people a line to turn down another drink. WARC CAANZ 2014 Gold paper (https://www.warc.com/content/article/caanz/health_promotion_agency_(hpa)_say_yeah,_nah/103100, fetched) claims 93% awareness and 57% relevance but does not name the agency on the visible page. | Health Promotion Agency (NZ) | 2013 | Alcohol | Creative |
| National Depression Initiative (John Kirwan; The Journal) M+AD (29 October 2014): FCB New Zealand won Gold and Best International at the IPA Effectiveness Awards 2014 for the National Depression Initiative, ATL advertising with John Kirwan integrated with The Journal online self-help tool; claimed ROMI of 5. Paper covers 2010-2013. Whether FCB also made the 2006 launch ads is not confirmed. Credit fetched from source page 2026-10-22 (via browser). | New Zealand Ministry of Health / Health Promotion Agency | 2010 | Mental health | Creative |
Research notes
NZ office of the FCB network (existing record 'fcb' covers New York and Chicago only). Did several HPA projects but was not HPA's sole agency (snippet). Website not fetched.
Sources
Record agencies/fcb-new-zealand.json, updated 2026-10-22