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Razorfish Health

Formerly: Razorfish Healthware

Kind
Health network
Parent
Publicis Groupe (Publicis Health)
Country
US
Website
https://www.razorfishhealth.com/
Clients
GSK

Campaigns (1)

CampaignClientYearTopicRole
Cut Short (RSV awareness) lead
Adult RSV disease-awareness TV, Pharma TV winner at the 2024 Fierce Pharma Marketing Awards ("Cut Short | RSV Awareness Campaign - Razorfish Health & GSK"). GSK-funded around the Arexvy vaccine launch; whether it is fully unbranded was not confirmed. Pharma disease awareness, not public-sector work.
GSK2024VaccinationCreative

Research notes

Philadelphia-based; still operating under its own brand: a 4 Sept 2025 release on its site calls it "a Publicis Health company", and the site is live (checked 2026-10-22). It was not folded into Digitas Health or Publicis Health, contrary to an earlier note. History (search snippets only, not fetched): launched 2010 as Razorfish Healthware; merged with Rosetta's US health business in 2015 under the Razorfish Health name. The site has no case-study pages (WORK is an on-page anchor), so no caseStudiesUrl. No nonprofit or public-health campaigns found; the only verified credit is GSK-funded disease awareness. Unverified (search snippets only): "The Other TD" (tardive dyskinesia, Neurocrine; likely branded). Credits checked 2026-10-22 against fetched pages: Cut Short (Fierce Pharma Marketing Awards winners page).

Sources

  1. https://www.razorfishhealth.com/blog-1/rfh-leadership-appointments
  2. https://www.fiercepharmaweek.com/fiercepharmaweekcom/fierce-pharma-marketing-awards-winners

Record agencies/razorfish-health.json, updated 2026-10-22