Stop Overdose Ottawa

▶Videoyoutube.com

Ottawa Public Health overdose prevention brand and website, running since at least early 2017, that warns about fentanyl and carfentanil, teaches overdose response and naloxone, and later added an online training course, an email drug alert system and a 'Party Safer' nightlife strand. It was promoted through social media, PSAs and outreach to school addiction counsellors.

Years: 2017–now
Country: Canada
Topic: Drugs Harm reduction Opioids
Asks people to: Recognize Seek help Start
Strategy: Service link Simple instruction
Channel: School Social (organic)Social (paid)Website
Audience: General public Young adults Youth
Ottawa residents, high school students (via school board addiction counsellors) and partygoers.

Evidence

NoneUnknown

No evaluation found.

Sponsor (who paid)

Ottawa Public Health Foreign government, funder and creator

Credits (who made it)

Not recorded yet.

Executions (individual ads)

Ottawa Public Health overdose PSA (Ottawa Citizen upload) 2018 · social-paid · youtube
How can we Party Safer, Ottawa? 2026 · social-organic · youtube

Related campaigns

Stop Overdose BC 2018

Sources

Stop Overdose Ottawa (Ottawa Public Health) sponsor
Ottawa Public Health takes fentanyl outreach to schools (CBC, 16 Feb 2017) news · 2017

Research notes

Discovered 2026-10-22 for #17. No agency credited. Start year is the earliest fetched mention (CBC, Feb 2017: OPH told school counsellors about its 'Stop Overdose Ottawa' website and campaign); it may have begun in 2016. Paid media history (e.g. the expanded social media campaign announced by Mayor Watson, CFRA, undated, page not readable) not confirmed. Program-brand rather than a single flighted campaign.

Record cases/ca-on-stop-overdose-ottawa.json, updated 2026-10-22· Link to this campaign