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HELP campaign (Swiss Heart Foundation)

Swiss Heart Foundation nationwide multimedia campaign (2007) to raise awareness of heart attack symptoms, teach lay resuscitation, and get people to call for help faster.

Years
2007
Country
Switzerland
Topic
Cardiovascular
Asks people to
RecognizeSeek help
Strategy
Simple instruction
Channel
OutdoorPrintTV
Audience
Adults

Evidence

ObservationalPositive

National AMIS Plus registry, 8,906 ACS patients 2005-2008: median pre-hospital delay fell from 197 to 180 minutes (10%) after the campaign, out-of-hospital resuscitation rose (OR 1.26) and re-infarction fell; mortality unchanged; little effect in women and the elderly (Naegeli 2011).

Sponsor (who paid)

  • Swiss Heart Foundation NGO, funder and creator

Credits (who made it)

Not recorded yet.

Sources

  1. Naegeli B, Radovanovic D, Rickli H et al. Impact of a nationwide public campaign on delays and outcome in Swiss patients with acute coronary syndrome. Eur J Cardiovasc Prev Rehabil 2011;18(2):297-304 evaluation · 2011 · DOI 10.1177/1741826710389386 · PMID 21450676

Research notes

Created 2026-10-22 by OpenAlex literature mining (openalex-deep pass); evidence level, outcome and findings are paraphrased from the evaluation abstracts, full texts not read. No credits: no page naming an agency was checked. Channels not listed in the abstract ('multimedia'); confirm.

Record cases/ch-swiss-heart-help-campaign.json, updated 2026-10-22· Link to this campaign