Strong Communities Carry Narcan

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“Strong Communities Carry Narcan. Because Every Life Is Worth Saving.”

City of Columbia, S.C. Office of Neighborhood Safety and Engagement public service campaign (US-SC), launched July 2025 with The Courage Center and A Second Chance Resource Center: seven digital billboards plus social media, print and promotional items telling residents to carry Narcan, paid for by the South Carolina Opioid Recovery Fund.

Years: 2025–now
Country: United States
Topic: Harm reduction Opioids
Asks people to: Start
Strategy: Multi level community Simple instruction
Channel: Events Outdoor Print Social (organic)
Audience: General public
Residents of Columbia, S.C.

Evidence

Self-reportedUnknown

City reports program outputs to 30 June 2025 (387 people educated on Good Samaritan laws, 278 on overdose response, 492 naloxone kits and 429 fentanyl test strips distributed); no measure of the billboards' effect.

Sponsor (who paid)

City of Columbia Office of Neighborhood Safety and Engagement (ONSE) State local government, funder
South Carolina opioid settlement funds (South Carolina Opioid Recovery Fund Board) Settlement funded, funder
The Courage Center; A Second Chance Resource Center Network United, Inc. NGO, partner

Credits (who made it)

Not recorded yet.

Sources

City of Columbia: City of Columbia launches public service campaign to raise awareness about opioid overdose prevention (18 Jul 2025, Wayback copy) sponsor · 2025

Research notes

US-SC (Columbia/Richland). Discovered 2026-10-22 for #17. Settlement funding stated by the city release (funded through the SCORF Board). Unverified (no page found that credits the agency): no creative or media agency named. columbiasc.gov blocks direct fetches (Cloudflare 403); the release was read via the Wayback Machine. Search results (not opened) say SCORF renewed funding for Oct 2025-Sep 2026. Procurement search 2026-10-22: no award or contract naming a vendor for this campaign was found (USAspending subawards, state/local procurement and spending portals where searchable, settlement reports, web search).

Record cases/columbia-sc-strong-communities-carry-narcan.json, updated 2026-10-22· Link to this campaign