▶Videoyoutube.comGet Naloxone (suburban Cook County)
“Lay, Spray, Stay”
Cook County Department of Public Health campaign (US-IL) launched 3 September 2025 to teach suburban Cook County residents what naloxone is, how to use it ('Lay, Spray, Stay') and where to get it free, with English and Spanish digital ads, billboards and community posters through October, prioritizing areas with the most overdose deaths among African American and Latinx residents, alongside 40+ public naloxone boxes.
- Years
- 2025
- Country
- United States
- Topic
- Harm reductionOpioids
- Asks people to
- RecognizeStart
- Strategy
- Self efficacySimple instruction
- Channel
- OutdoorPrintSocial (paid)Website
- Audience
- AdultsGeneral publicSuburban Cook County, prioritizing African American and Latinx communities; English and Spanish.
Evidence
NoneUnknown
Sponsor (who paid)
- Cook County Department of Public Health (CCDPH) State local government, funder
Credits (who made it)
Not recorded yet.
Executions (individual ads)
- Get Naloxone - How to Use It: Lay, Spray, Stay (English) 2025 · website · youtube
- Obtenga naloxona - Como usar: Recostar, Atomizar, Permanecer (Espanol) 2025 · website · youtube
Sources
Research notes
US-IL (suburban Cook County). Discovered 2026-10-22 for #17. Funding for the ads not stated; the release mentions $21.6 million in ARPA funds for CCDPH's substance-use work, not specifically this campaign; no settlement funding found. Agency not named. Executions are the how-to videos linked from the naloxone boxes' QR codes; the billboards and digital ads themselves were not found online. Ad library search: "Cook County Department of Public Health", "Get Naloxone". Reuse terms checked 2026-10-23 by an AI research pass for #47; not yet reviewed by a person.
Record cases/cook-county-get-naloxone.json, updated 2026-10-23· Link to this campaign