Signs of OD
“Signs of OD”
Cuyahoga County (Cleveland) Medical Examiner's Office public health campaign launched July 2026 after fentanyl-involved overdose deaths fell about 70% in two years and cocaine became the leading drug in county overdose deaths; it teaches the signs of a cocaine-involved overdose, targets people who use drugs alone and points to harm reduction resources at signsofOD.org.
- Years
- 2026–now
- Country
- United States
- Topic
- DrugsHarm reductionOpioids
- Asks people to
- RecognizeSeek help
- Strategy
- Simple instruction
- Channel
- Website
- Audience
- AdultsPeople who use cocaine and other drugs, especially alone, in Cuyahoga County.
Evidence
NoneUnknown
No evaluation found.
Sponsor (who paid)
- Cuyahoga County Medical Examiner's Office State local government, funder and creator
Credits (who made it)
Not recorded yet.
Sources
Research notes
US-OH (Cleveland). Filed under opioids because it is an overdose-prevention campaign built on the county's fentanyl overdose data, though the focus is cocaine. Paid channels not described in the release; the site link resolves via drughelp.care/signsofOD. No agency or funding named. Discovered 2026-10-22 for #17. Procurement search 2026-10-22: no award or contract naming a vendor for this campaign was found (USAspending subawards, state/local procurement and spending portals where searchable, settlement reports, web search). Site status 2026-10-22: redirects (signsofOD.org goes to https://drughelp.care/kw2marketing-campaign, a JavaScript app page; HTTPS on the old domain fails). The 'kw2marketing' slug may point to a marketing vendor; not credited.
Record cases/cuyahoga-signs-of-od.json, updated 2026-10-22· Link to this campaign