Neklidné sny: REM sleep behaviour disorder awareness campaign (Czechia)
Also: neklidnesny.cz · Restless dreams
A World Sleep Day 2024 campaign from the Czech National Institute of Mental Health that ran paid Facebook and Instagram ads to people aged 48 and over around Prague, sending them to a website with an online RBD screening questionnaire and a way to contact the sleep team. A parallel narcolepsy push used school posters and flyers.
- Years
- 2024
- Country
- Czechia
- Topic
- Sleep
- Asks people to
- RecognizeSeek help
- Strategy
- Self screeningService link
- Channel
- SchoolSocial (paid)Website
- Audience
- Older adultsYouth
Evidence
ProcessUnknown
Over 8 days the ads reached 160,524 people (about 20% of the target group), drew 4,032 website visits and 61 people with positive screens contacted the team (organiser's report to World Sleep Day).
Sponsor (who paid)
- National Institute of Mental Health (Czechia) Foreign government, sleep medicine department
Credits (who made it)
Not recorded yet.
Related campaigns
Sources
Research notes
Created 2026-10-24 by an AI research pass for #103 (G3); not reviewed by a person. Campaign site neklidnesny.cz not opened. Results are self-reported by the organiser. To verify: 160,524 reach; 20%; 4,032 visits; 61 contacts; 8 days; age 48+.
Record cases/cz-neklidne-sny-rbd-campaign.json, updated 2026-10-24· Link to this campaign