GenitoriPiù

Also: Genitori Più

Italian national campaign for new parents promoting a handful of simple actions in a baby's first year, including putting babies to sleep on their back. It trained health workers across regions; an analysis found SIDS knowledge varied by region and profession and that training narrowed the gaps.

Years: 2007–now
Country: Italy
Topic: Breastfeeding Child health Infant sleep
Asks people to: Start Substitute
Strategy: Simple instruction
Channel: Clinical setting Print
Audience: Clinicians Parents

Evidence

ProcessUnknown

Health workers' SIDS knowledge differed by region and profession (paediatricians and birth-centre staff knew most); training initiatives reduced the differences. No outcome data on infant sleep in this paper.

Sponsor (who paid)

Italian Ministry of Health and regions Foreign government, lead

Credits (who made it)

Not recorded yet.

Related campaigns

Supine sleep campaign (ASL 11, Piedmont) 2002

Sources

What Do Healthcare Workers Know About Sudden Infant Death Syndrome?: The Results of the Italian Campaign ‘GenitoriPiù’ evaluation · 2012 · DOI 10.1111/j.1467-985x.2012.01081.x

Research notes

Start year and sponsor from memory of the programme (Veneto-led, national from about 2007); confirm against the programme site. Found through OpenAlex (October 2026 sleep pass, see docs/sleep-campaigns-openalex.md). Findings paraphrased from abstracts; check the paper before quoting a number.

Record cases/genitoripiu.json, updated 2026-10-23· Link to this campaign