Escape the Vape Hawaiʻi
Hawaiʻi State Department of Health (US-HI) teen vaping prevention campaign on TV, radio and social media (Facebook, Instagram, YouTube, TikTok), with ads such as 'Inseparable' (2021) on the social side of nicotine addiction, and a website pointing teens to the My Life, My Quit youth quit line.
- Years
- 2021–now
- Country
- United States
- Topic
- TobaccoVaping
- Asks people to
- Never startStop
- Strategy
- Cessation service linkSocial norms
- Channel
- RadioSocial (organic)Social (paid)TVWebsite
- Audience
- Youth
Evidence
NoneUnknown
Sponsor (who paid)
- Hawaiʻi State Department of Health, Chronic Disease Prevention and Health Promotion Division State local government, funder and creator
Credits (who made it)
Not recorded yet.
Executions (individual ads)
- Inseparable 2021 · tv
Sources
Research notes
Drafted by Claude on 2026-10-28 for #130 from the sources listed; unreviewed (summary and cardSummary included). US-HI. The campaign was already running in November 2021 ('has continued'); a Maui Now tag page snippet says it launched in 2020, not confirmed, so startYear is 2021. A 2024 spot 'Toxic Remains' is mentioned in search results; not checked. Official site live on 2026-10-28. No evaluation found. Check the number: 36.4% 30-day e-cigarette use on Maui (2019 survey) quoted in the article.
Record cases/hi-escape-the-vape.json, updated 2026-10-28· Link to this campaign