▶Videoyoutube.comStop Overdose Nebraska
Also: StopODNE
Nebraska naloxone and overdose-awareness campaign (stopodne.com, US-NE) run since 2021 by the Nebraska Pharmacists Association under contract with the Nebraska DHHS Division of Behavioral Health and paid for by SAMHSA State Opioid Response grants. It promotes no-cost NARCAN at participating pharmacies, overdose signs and response, and fake-pill risks through videos, social media and a 2025 parent-focused push ('it couldn't happen to my child').
- Years
- 2021–now
- Country
- United States
- Budget
- 'This project is funded 100% ($720,896.00) from the State Opioid Response grant (1H79TI087771-01)' (site footer); FY24 SOR media campaigns budget $372K (DHHS settlement state plan overview).
- Topic
- Harm reductionOpioids
- Asks people to
- RecognizeStartTalk to someone
- Strategy
- Self efficacyService linkSimple instruction
- Channel
- EventsSocial (organic)Social (paid)Website
- Audience
- General publicParents
Evidence
NoneUnknown
Sponsor (who paid)
- Nebraska Department of Health and Human Services, Division of Behavioral Health State local government, funder
- SAMHSA State Opioid Response grant Federal government, funder
Credits (who made it)
- Nebraska Pharmacists Association Strategy, 2021- source
Executions (individual ads)
- How to Respond to an Opioid Overdose 2024 · social-organic · youtube
- How To Get No-Cost NARCAN in Nebraska Today! 2025 · social-organic · youtube
- Narcan. Opioid Overdose. Fentanyl. Not sure what these mean? 2025 · social-organic · youtube
- Narcan can be a Lifesaver for Someone Experiencing an Opioid Overdose 2025 · social-organic · youtube
- Narcan Saves Lives During Fentanyl Poisoning Emergencies 2025 · social-organic · youtube
- Did you know about Fake Pills? 2025 · social-organic · youtube
- The Opioid Crisis - Who It Affects 2025 · social-organic · youtube
- Why Every Family Should Talk About Narcan! 2025 · social-organic · youtube
- How To Avoid the Risk of an Opioid Overdose 2025 · social-organic · youtube
- One Pill Is All It Takes To Change Everything 2025 · social-organic · youtube
- How To Use NARCAN Nasal Spray 2025 · social-organic · youtube
- Fake pills are everywhere, and one mistake can change everything 2026 · social-organic · youtube
- Don't Wait: Get Free NARCAN at StopODNE.com 2026 · social-organic · youtube
- Opioid Overdose Reversal Made Easy: Narcan In Nebraska 2026 · social-organic · youtube
- Before the Night Starts: Why You Need Narcan 2026 · social-organic · youtube
- Pharmacist | Purpose of NARCAN (embedded as the Narcan Video on stopodne.com, 2021) 2021 · website · vimeo
Sources
- Stop Overdose Nebraska (stopodne.com, Wayback Oct 2026) archive
- Stop Overdose Nebraska (stopodne.com, Wayback Dec 2021) archive
- Nebraska DHHS: Opioid Settlement State Plan Overview sponsor
- KOLN 10/11 (sponsored content): Nebraska Drug Overdose Awareness Week news · 2025
- Stop Overdose Nebraska YouTube channel archive
Research notes
US-NE. Discovered 2026-10-22 for #17. Credits checked 2026-10-22 against fetched pages: Nebraska Pharmacists Association (site names NPA staff Amy Holman as contact; footer says the project is contracted through DHHS Division of Behavioral Health; the 2025 awareness-week release names NPA and Stop Overdose Nebraska as co-hosts). NPA's role is recorded as strategy because no page states it; no creative or media agency found. Settlement: the DHHS settlement state plan lists Stop Overdose Nebraska as an SOR-funded media campaign (federal grant), not settlement-funded. Execution years are YouTube upload years from the channel feed (latest 15 videos only); the Vimeo video was embedded on the Dec 2021 homepage and is uploaded by the Vimeo account 'Grindstone' (oEmbed), which may be the production company; not listed as a credit because no page says so. Live stopodne.com renders empty to scripts; content read from Wayback. Ad library search: "Stop Overdose Nebraska", "StopODNE", "Nebraska Pharmacists Association". Reuse terms checked 2026-10-23 by an AI research pass for #47; not yet reviewed by a person.
Record cases/ne-stop-overdose-nebraska.json, updated 2026-10-23· Link to this campaign