Nee tegen vapen
Dutch Ministry of Health, Welfare and Sport (VWS) campaign launched 12 May 2025, aimed mainly at parents and usable by schools, with a toolkit of short videos, campaign images, sample texts and personalised posters at neetegenvapen.nl, and a national online parents' evening on vaping with the Trimbos Institute.
- Years
- 2025–now
- Country
- Netherlands
- Topic
- TobaccoVaping
- Asks people to
- Never startTalk to someone
- Strategy
- Self efficacy
- Channel
- EventsSchoolWebsite
- Audience
- ParentsYouth
Evidence
NoneUnknown
Sponsor (who paid)
- Ministerie van Volksgezondheid, Welzijn en Sport (VWS) Foreign government, funder and creator
Credits (who made it)
Not recorded yet.
Sources
Research notes
Drafted by Claude on 2026-10-28 for #130 from the sources listed; unreviewed (summary and cardSummary included). NL. Toolkit contact neetegenvapen@opennow.nl suggests the agency Open Now; unconfirmed, not credited. Paid media not stated. Formative research: Motivaction survey for VWS. Check the numbers: 'a quarter of 12-16-year-olds have vaped', 'almost one in three who vape do so daily'.
Record cases/nl-nee-tegen-vapen.json, updated 2026-10-28· Link to this campaign