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#WakeUpToGoodSleep (India)

“Kyuki neend achi toh din acha”

A 2020 ResMed campaign in India about sleep apnoea, with a short YouTube film, a web course for doctors, a remote sleep coach and a toll-free line to book home sleep tests, run with Indian sleep specialists.

Years
2020–now
Country
India
Topic
Sleep
Asks people to
RecognizeSeek help
Strategy
Service link
Channel
HotlineSocial (organic)Website
Audience
CliniciansGeneral public

Evidence

NoneUnknown

Sponsor (who paid)

  • ResMed Industry

Credits (who made it)

  • ASSM Ace School of Sleep Science (Dr Manvir Bhatia) Individual, 2020

Sources

  1. ResMed underscores the importance of good sleep with #WakeUpToGoodSleep campaign sponsor · 2020

Research notes

Created 2026-10-24 by an AI research pass for #103 (G3); not reviewed by a person. Industry campaign that also sells CPAP; end date unknown, left null. Release figures (700+ doctors certified; over 1 million Indians with sleep apnoea) not used on the card. To verify: November 2020 launch; whether it continued.

Record cases/resmed-wake-up-to-good-sleep-india.json, updated 2026-10-24· Link to this campaign