The Number that Changed Our Life
Also: The Number that changed my life
NSW Government (Office of Responsible Gambling) four-month in-language campaign from July 2022 on TV, radio, print and social media for Chinese, Vietnamese, Korean, Arabic and Hindi-speaking communities, telling people experiencing gambling harm and their families about the free multicultural counselling line 1800 858 858.
- Years
- 2022
- Country
- Australia
- Topic
- Gambling
- Asks people to
- Seek helpTalk to someone
- Strategy
- Cultural tailoringService linkTestimonial
- Channel
- PrintRadioSocial (paid)TV
- Audience
- AdultsChinese, Vietnamese, Korean, Arabic and Hindi-speaking communities in NSW, including family and friends of people who gamble.
Evidence
NoneUnknown
No evaluation found.
Sponsor (who paid)
- NSW Office of Responsible Gambling Foreign government, creator and funder
Credits (who made it)
Not recorded yet.
Related campaigns
Sources
Research notes
Drafted by Claude (Claude Code) on 2026-10-28 for #130 from the sources listed; unreviewed, including the cardSummary. The page heading calls this the 'next phase', so an earlier phase exists; its date was not found, and startYear 2022 is the date of this phase. 'testimonial' is inferred from the title's first-person framing; check the ads. Agency not stated.
Record cases/au-nsw-the-number-that-changed-our-life.json, updated 2026-10-28· Link to this campaign