Tennessee Faces of the Opioid Crisis

▶Videoyoutube.com

Also: TN Faces of Opioids · #TNFaces

Tennessee Department of Health stigma and awareness campaign (US-TN), launched July 2019, with people from every county sharing stories on posters and a website plus four PSAs (Faces, Count It! Lock It! Drop It!, What Are Opioids?, Teens Texting) offered free to community partners; the site was updated with 2020-21 data and is still online.

Years: 2019–now
Country: United States
Topic: Drugs Opioids
Asks people to: Never start Reduce stigma Seek help
Strategy: Stigma reduction Testimonial
Channel: Print Social (organic)Social (paid)TV Website
Audience: Adults General public Youth

Evidence

NoneUnknown

Sponsor (who paid)

Tennessee Department of Health State local government, funder

Credits (who made it)

Not recorded yet.

Executions (individual ads)

Tennessee Faces of Opioids 2019 · tv · youtube
Count It. Lock It. Drop It. 2019 · tv · youtube
What Are Opioids? 2019 · tv · youtube
Teens Texting 2019 · tv · youtube
TN Faces of Opioids website (county story posters) website · sponsor-site

Related campaigns

Count It! Lock It! Drop It! 2011–now

Sources

Research notes

US-TN. Discovered 2026-10-22 for #17. Unverified (no page found that credits the agency): no agency named. 2019 PSAs aired on cable and digital 17 Jul-29 Sep 2019; inclusion in the 2021-2026 inventory rests on the site staying live and updated (shows 2020 deaths and 2021 prescriptions; Wayback captures 2021-2026) and on TDH continuing to offer co-branded PSAs and posters to partners. No settlement funding found. Execution years are the 2019 launch year (upload dates not retrieved). Procurement search 2026-10-22: no award naming the vendor found (TDH releases, USAspending CDC/SOR subawards); Tennessee's Edison contract search was not reachable by script.

Record cases/tn-faces-of-the-opioid-crisis.json, updated 2026-10-22· Link to this campaign